Simon Kolz

A weblog by Simon Kolz

marketing

The Magic of Using Booklets for Tradeshow Giveaways

Candy, squeeze balls, pens, and key chains — these provide questionable value to anyone visiting or staffing a tradeshow booth. More and more meeting and marketing professionals are considering something a little different – booklets. They are a way to attract higher quality prospects, reap a handsome return on the investment of time and money […]

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Want To Be A Stronger Marketer? Work Your Marketing Muscles!

You want to be more flexible? You have to stretch your muscles. Want to be physically stronger? You have to find a way to workout and build your muscles. Want to be a stronger marketer? You’ve got to work your marketing muscles.

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How to Expand Your Target Markets

Are your products or services geared towards only one target market? You can increase sales and profits by increasing your target markets. Below are some creative ways to increase your target markets by using your existing products and services you’re selling right now.

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