A weblog by Simon Kolz
26 11 2013
We all DO judge a book by its cover, and the same saying goes for Web sites. I’ve seen many entrepreneurs offer great information on their Web pages, but compromise their image dramatically with a few amateur mistakes that can be VERY unforgiving.
4 08 2013
Authors/publishers are great at getting their books written. Entrepreneurs know their products. But after the initial one-year honeymoon, sales slow down. To counter this make sure your ebook, product, or service you offer will keep on selling from the first day, the first year, even for life. Write a short sales letter for each product […]
21 07 2013
A clever title is great if it is clear, but a clear title is always preferable. The best? A clear and clever title. A shorter title is better than a longer one. Your reader will spend only four seconds on the cover. While some long titles have succeeded, usually the shorter, the better.
3 06 2013
Revelation 20:12 makes a powerful claim:
1 05 2013
Is there a book inside of you? Yes? Then why don’t you write it? Or, if you’ve already written a book, wouldn’t you like to sell more? So many of you have a great idea for a book, even a dynamite title, but much more is needed to write a book that sells. Here’s the […]
25 04 2013
It seems nowadays every marketing guru and their brother-in-law has a
24 03 2013
When visitors add your web site to their Favorites or bookmark your site, what shows up in their list of sites? There are at least two things you can do to make sure your site stands out on anyone’s list of Favorites, including a great idea that very few sites use. If you have a […]
16 02 2013
Repeated visitors and customers are your gold mine. You need do a great job to keep them come back to your site, bookmark your site, even refer your site to other people. Here are a few tips for your reference. 1. Polls
12 01 2013
THE GREAT MAIL ORDER MYTH There are a number of totally unrealistic beliefs about the mail order business. To belive in any of them can be dangerous to your pocketbook. Here are some of the most common ones:
11 12 2012
At the time I created my web site, I was looking for that one special person that would read something on my site or in my books or articles and become inspired. I was thinking it would move them forward to write or do something really great that would raise peoples consciousness and bring awareness […]