Simon Kolz

A weblog by Simon Kolz

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Top 10 Tips for Book Titles that Sell Well

A clever title is great if it is clear, but a clear title is always preferable. The best? A clear and clever title. A shorter title is better than a longer one. Your reader will spend only four seconds on the cover. While some long titles have succeeded, usually the shorter, the better.

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Make Your Web Site Stand Out

When visitors add your web site to their Favorites or bookmark your site, what shows up in their list of sites? There are at least two things you can do to make sure your site stands out on anyone’s list of Favorites, including a great idea that very few sites use. If you have a […]

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Fitness – How to Develop the Attitude

During a catalogue search at my local library, I came across this title: “Fitness without Exercise – The Scientifically Proven Strategy for Achieving Maximum Health with Minimum Effort.” This book by Bryant Stamford and Porter Shimer really misses the point. After all, fitness is more of an attitude than a destination.

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