Simon Kolz

A weblog by Simon Kolz

Attract More Orders

Attracting More Orders! Jump Starting Sales! Sky-Rocketing
Profits! Whatever you want to call it. It all boils down to one
thing, MORE TRAFFIC! And the different ways to get it. Here’s
some more ideas to try.

Use a “P.S.” or “Sig File”, (signature file) at the end of
your ad copy. Repeat a strong benefit or a strong close like
a FREE ebook, ecourse, report or article that will
compliment your original ad copy.

Multiple streams of income are popular. Create a product,
promote it, join affialiate programs, promote them, sell
advertising space on your site or in your ezine, promote
that, create a membership site, promote it, etc. Have a few
products on your web site instead of a large amount of
products. Rotate your products out, while keeping the good
sellers in. To many choices can overwhelm your visitors and
they won’t buy.

Take your customers to a “Thank You” web page after they
order that includes other products you sell. Click here to
see – .

Your web site should be a valuable resource for folks. Have
original content, links to other interesting web sites,
ebooks and software downloads, ecourses, etc. Your content
will be more attractive to your visitors if it’s up-to-date
or original. You could also offer people the option to
reprint the content in their e-zine or web site.

A free online directory full of interesting ebooks, e-zines,
web sites etc. would be a valuable resource to visit over
and over.

Multiply your marketing and advertising efforts on the
Internet with “Viral Marketing” – There ain’t no cure for
this disease! Even a “simple” form where you or someone
else wrote a report with your ad included in it and allowed
others to give it away. See the recent article on this at – .

Offer free online services or utilities from your web site.
They could be search engine submitting, copy writing
proofreading etc. The service or utility should be helpful
to your target audience.

Give free consulting to people who visit your web site. You
could offer your knowledge via e-mail or by telephone.
People will consider this a huge value because consulting
fees can be very expensive.

Receprical linking is very popular for all parties. Give
them a freebie in exchange for them linking to your web
site. It could be content, software, etc. Sites that provide
useful information or services may be good links for your
visitors. The more useful links on your site, and they may
make it their start page. This’ll increase your ranking in
some search engines. (My experience has been folks just want
the exposure and are willing to link for free.)

Develop your own opt in email list by giving your visitors a
reason to give you their e-mail address. Allow them to sign up
for free stuff and content that promotes the products you’re
selling. It’s important to give something extra with the
free subscription.

Banner ads don’t have to look like ads. Some folks ignore
banner ads. Make them look like content and have them click
to read the rest.

Chat rooms, forums or message systems are great ways to
interact with your online customers on a regular basis.
Folks want to interact with other people that have the
same interests as they do.

Your web site links should be checked regularly. After
people click on one link, and it doesn’t work, they usually
won’t risk wasting their time clicking on another one.

Full page solo ads to your opt in list could result in
increased sales.

Copyright 2005 Lonestar Enterprises

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