Simon Kolz

A weblog by Simon Kolz

trust

The Musketeer Approach

Stories of intrigue, treachery, politics, lies, double crosses, and power struggles fill the history books, much like they fill today’s headlines. In the world of the 17th century musketeer, life depended on who you could trust. In the world of the 21st century employee, one’s livelihood may.

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Boomerang, Don't Ricochet your Web Site Visitors

You don’t win your Web site visitors’ trust right away. It may take from 4-7 visits before they buy. You must always give them a reason to buy, and not offend them in any way because they will ricochet to other sites. Here’s some ways to get people to keep coming back to your site:

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