20 11 2011
Even if your book or service is excellent, they won’t sell well unless you give your potential customers a reason to buy. Testimonials work harder than other promotional words, so be sure to start early collecting them.
A weblog by Simon Kolz
20 11 2011
Even if your book or service is excellent, they won’t sell well unless you give your potential customers a reason to buy. Testimonials work harder than other promotional words, so be sure to start early collecting them.
13 11 2011
If you want happy customers to use your service or buy your book, you need to focus on their needs and desires.
18 01 2011
Why pay a high priced PR agent when you can get free media placement to promote your product, service, or book?
20 11 2010
Do you send email to your Online audience to let them know about an upcoming teleclass, your service or your book? Do you have a seminar “flyer” on your web site?
6 11 2010
Authors/publishers are great at getting their books written. Entrepreneurs know their products. But after the initial one-year honeymoon, sales slow down. To counter this make sure your ebook, product, or service you offer will keep on selling from the first day, the first year, even for life. Write a short sales letter for each product […]
2 08 2010
Part one of this article is available at www.bookcoaching.com/freearticles/article-31.shtml.