21 04 2012
Testimonials are all-important to sell anything. You may already have testimonials for your new book and service, but do you have testimonials for other promotional pieces?
A weblog by Simon Kolz
21 04 2012
Testimonials are all-important to sell anything. You may already have testimonials for your new book and service, but do you have testimonials for other promotional pieces?
20 11 2011
Even if your book or service is excellent, they won’t sell well unless you give your potential customers a reason to buy. Testimonials work harder than other promotional words, so be sure to start early collecting them.
12 01 2010
If you’re a writer, you’re in business. It doesn’t matter whether you’re writing picture books, or a self-help book for underachievers, or promotional material and flyers for anyone who wants it… YOU’RE IN BUSINESS.