4 06 2010
Top Ten Ways to Write Like a Pro Checklist
Sure you can write, but can you write crisp, compelling copy thatezine publishers, related Web sites, and book audiences willclamor for?
To sell well, your articles, reports, books, and copywriting need to pass the checklist below:
1.___Make your book or article title or headlines grab your reader by the collar.
If your titles and headlines are ho hum, your prospective audience will leave you instantly. Headlines and titles are far more important than the copy that follows. A clever title is great, but an even better title is clever and clear.
Shorter titles sell better than longer ones, because they are easier to remember. Make each word count because your potential buyer